Hot on the heels of the slow food movement is the slow flower movement. Today’s conventionally bought flowers don’t grow in natural soil, don’t see the sun and aren’t visited by bees and butterflies. To help shift local consumer awareness and attitudes towards the brutal realities of the cut flower industry we developed this poster (which has turned a few heads!). I hope it will help Gabriolans rekindle their passion for REAL flowers, and gently lead them straight into the arms of their local flower farmer!